Yesterday I had a meeting with a
prospective client about setting up a website. He is a very nice man, but
really had no idea what a website does or why he should have one. He never
thought about it before because he doesn’t really use a computer.
I see less and less of this type of
person. Most people, even many of my relatives over the age of 80, at least use
email and Facebook. Not this guy.
It was difficult explaining things
to this man because I had to define the terms I was using as I went along. That
often got me sidetracked. The man wants to sell something on his website that
he makes by hand. He said he’d rather be working with his hands than using a
computer. Obviously.
My explanations included how a
search engine works and what it does, what Etsy.com is, Facebook, web hosting, domain name, etc. The poor
man’s eyes glazed over when I talked about setting up a PayPal account so he
can sell his products online. Of course, I had to explain what PayPal is and
how it works. “How would I get the money?” he asked after a 10 minute explanation. I had to start from the
beginning again.
Luckily, I am very patient. Years
ago, I taught word processing in adult education. It was the same situation.
The idea of switching from typing on paper to on the computer screen is
confusing at first. I explained everything to this man as thoroughly as I
could. I’m sure everything I said to him was a confused jumble in his mind when
he left.
As a result of the conversation with
this man, I have decided to write out some definitions/explanations to hand to
people when I get together with them. It is my responsibility to explain what I
do and all of the terms involved to a prospective client. I can either email
(if they have email) or hand a prospective client the paper so when they go
home and discuss it with people, they will have a better idea of what I do.
