While those of us in Baltimore are still celebrating last night’s Ravens win, the rest of the country is getting watching the inauguration and enjoying MLK Day. According to CNN, this will be the biggest event in the history of Instagram. Never before have so many people been able to use their cell phones to send messages out to the while world.
As photo sharing programs grow in popularity, you too can
take advantage of this media to share photos of your business. Millions of
people are out there waiting to see your images. Make them interesting and
engaging and you will surely succeed.
How do you accomplish that? One way is to add a comment that
is a call to action. Pose a question that you hope will elicit responses. Put a
photo of a product you sell and ask people about it. Try to make your photos
interesting and not just a picture of an item with a plain background. Have
someone hold it, shoot it from a bit of an angle, do something to make the
photo come to life.
Blurry photos are never good. No matter what filters you add
or what program you use, it will still be blurry. Take a little time to get it
right.
A funny or amusing photo will often get people to comment or
share the picture. Adorable animal photos are extremely popular as are funny
baby pictures. Photo bombing pictures, where a person or animal seems to have
popped up out of nowhere taking over the photo, are always a favorite.
If you are well-versed in Photoshop, it can make all the difference in the
world. Using filters, special effects and cropping will enhance the picture. Effective
use of Photoshop to add a humorous element to the photo will add a little magic
to your image.
So on this inauguration day, think about ways you can engage
and entertain your own audience with the passion that this day holds for
Americans.
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